CPMedia & Marketing began, more than likely, much like your company did – a decision needed to be made – continue to work for someone else or take the plunge and become an entrepreneur. And again, more than likely, we’ve made all the mistakes you have made – plus some!
But one thing is certain. Just like you, we are passionate about what we do.
Let’s face it. No matter how we might think differently, there are only 24 hours in a day and 7 days in a week. As an entrepreneur, you can’t get it all done. You’re on a ferris wheel and can’t get off. . .you can’t hire someone to help you if you don’t grow, and you can’t grow unless you market your business, but you can’t market your business because you don’t have the time! We’re here to help you get off that wheel.
Based upon your wants and needs, CPM can assist a little; a little more, or a lot. Our goal is to help you grow and become successful. Because, simply put, if you’re successful then we’re successful.
So here’s a list (get ready, it’s a long list) of the services we provide: Marketing planning and consulting, advertising design, copy writing, graphic design, advertising plan development, media planning, outsource marketing department services, website design, website consulting, search engine optimization, search engine marketing, electronic newsletters, search engine and website analytics, public relations, social media planning and management, social media training, direct mail, direct marketing, logo design, brochure design, outdoor and transit advertising, broadcast advertising, video production, promotional products, wearing apparel and pretty much anything else that you would receive from a large full-service marketing agency that charges a lot.
And one more thing. What’s with our name? Our legal name is CPMedia & Marketing, LLC -- CPM for short. CPM stands for Cost per Thousand, using the Latin word mille in the acronym.
CPM is the most effective benchmarks in the advertising industry. It’s used across all forms of advertising. Instead of an advertising outlet giving you the total cost for an advertising campaign, it can easily state its ad rates at the cost per 1,000 impressions.
It’s the only apple-to-apple method of evaluating advertising.